East Vancouver Real Estate is changing. East Van was traditionally known for its culturally diverse communities. In recent years there has been a drop in the visible minorities. The Mount Pleasant neighbourhood saw a surge in household income over the last decade, previously released census data shows. Incomes in the area increased 25 to 55 percent between 2005 and 2015. East Vancouver has become an increasingly desirable area for established professionals and families eager to get a piece of Vancouver real estate. Traditionally, real estate was less expensive on the east side of the city. There are also changes in the business mix. It's the hip bars, restaurants, that basically appeal to the new demographics. If you were a homeowner in East Vancouver, you're actually coming out fairly well because the rise in real estate value.